Job Description

We are seeking a dynamic and results-driven Digital Marketing Specialist to join our growing e-commerce team. In this role, you will manage digital marketing campaigns, analyze performance metrics, and create strategies to increase online visibility and sales. You will work closely with the marketing team to ensure campaigns align with overall business objectives and deliver measurable results.

Job Responsibilities

• Plan, execute, and optimize digital marketing campaigns across various channels, including SEO, SEM, social media, and email marketing.
• Monitor, analyze, and report on key performance indicators (KPIs) to evaluate the success of campaigns and identify opportunities for improvement.
• Develop and implement strategies to drive website traffic and increase conversion rates.
• Collaborate with content, design, and product teams to create compelling marketing assets.
• Manage paid advertising budgets and allocate resources to maximize ROI.